Freshwater Blog

Why Every Business Should Consider Content Marketing

Why Every Business Should Consider Content Marketing

If you have an online business and aren't taking advantage of content marketing, you're missing out on a significant portion of potential traffic. Every day, users make billions of queries on Google and other search engines. This traffic is a goldmine for your...

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7 Ways to Give Your Website Conversions a Boost

7 Ways to Give Your Website Conversions a Boost

All businesses should have a website, a place customers can place orders and research the products they need. However, not all companies have fully optimized their website for conversions. If you want your company to succeed, you need the sales funnel firing on all...

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No Blog Post Ideas? Try These 3 Content Creation Techniques

No Blog Post Ideas? Try These 3 Content Creation Techniques

Do you need to come up with blog post ideas for your website? Creating content isn't only essential to keep your SEO score up, but it's also a great way to market your business to your demographic. It also helps keep your brand relevant and prevent it from getting...

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Types of Digital Marketing: Develop your Outreach Strategy

Types of Digital Marketing: Develop your Outreach Strategy

Did you know that 72 percent of the American public uses social media? That means that the majority of Americans are online and being exposed to many types of digital marketing. As a business owner, you just can't afford not to have a digital marketing strategy in...

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Creating Sensational Marketing Copy to Drive Sales

Creating Sensational Marketing Copy to Drive Sales

Not very many companies reach their goals without heavily investing in marketing. This doesn't always involve running ads or creating deliverables, though. In fact, copywriting is an essential sales skill that can drastically increase your revenue if implemented...

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