While most search listings consist of traditional HTML files, Google indexes all kinds of file types, including PDFs. And just like your webpages, PDFs can help your site to rank!
According to a statement given to Search Engine Land, Google’s search feature that gave users results while typing is officially dead. Apparently, Google is ditching this 7-year-old feature because of mobile.
Google announced that they’re going to be rolling out “Smart Display Campaigns” beginning today. According to the Inside Adwords blog, Smart display campaigns use machine learning to…
Google announced a pretty big change to its ranking algorithm—one that’s undoubtedly going to impact rankings in mobile search results. Mobile has been big for a while, but now Google’s gone all in!