In the fast-paced world of digital marketing, where strategies and trends evolve at breakneck speed, one thing remains constant: data is king. It's not just a buzzword; it's the foundation upon which successful marketing campaigns are built. In this blog post, we'll...
What's in a (Domain) Name? How much impact does a domain name have on search engine optimization? The answer really depends on who you ask. For example, many webmasters note that after several Google search engine algorithm updates, a website's Uniform Resource...
We think that digital signage still has a bright future. Need convincing? Here are our digital signage trends to watch out for.
Are you looking to take your company’s marketing to the next level? We’ve got all the tips on technology-based marketing you need today.
Web hosting is an essential service that's required when launching a website. While you can develop a website offline, it won't attract any visitors until it's uploaded to a web hosting server. Not all forms of web hosting are made equal, though. Dedicated is...
When monitoring your website's traffic and performance in Google Search Console, you may come across 404 errors. They can affect websites of all shapes and sizes. 404 errors, in fact, are one of the most common types of status code-related errors. While many...
Are you an in-house WordPress webmaster determined to keep your site safe? Have you heard "horror stories" about WordPress security and want make sure that your site don't become the next target? Rest assured that there are easy ways you can help prevent cyber attacks...
Wondering what’s holding your Google shopping ads back from receiving clicks? The answer might be easier than you think! Check out the 2 steps you may be missing to get your ads up and running.
There are several great reasons to use WordPress and the vast plugin and theme ecosystem is a big one. Themes built exclusively for reuse or resale can be a fantastic solution when time or cost issues arise.
My New Assistant is Smarter Than Yours! 360i, a New York-based digital agency recently built software that analyzes and compares the performance of smart assistants like Google Home and Amazon Alexa.
Google CEO Sundar Pichai announced today that 20 percent of all queries on its mobile app and Android devices are voice searches. That’s 1 out of every 5 searches, and this trend will only continue to grow.
Reach your goals, create more opportunities, increase sales, and starting growing your organization today. By partnering with the Freshwater team, you can leverage our years of experinece and technology-based marketing solutions to grow your business and acheive success!