Freedom Green

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About the project.

Freedom Green is a cannabis manufacturer, distributor, and retailer that’s dedicated to providing the highest quality cannabis in the State of Michigan. When the CEO (and former NFL lineman) asked us to help them with their branding, we couldn’t wait to start the process! We fell in love with Freedom Green’s sustainable growing practices, clean products, community involvement, and dedication to helping their customers on their journey to a better quality of life.
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Brand Identity
We helped Freedom Green to develop an identity designed to create a connection with it’s customers, build customer loyalty, while staying true to it’s founding principles.
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Logo Design
We worked closely with Freedom Greed to create a logo that encapsulated their their passion for their community, sustainability, corporate responsibility, and connection with our nation’s veterans.
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Print & Packaging
We developed one-of-a-kind packaging for Freedom Green’s products, designed innovative business collateral like business cards and letterhead, and created custom print-based marketing materials.
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How it helped.

Our work with Freedom Green was extensive and included numerous in-person and virtual meetings to ensure that the company’s mission, goals, core values, traits, and customer avatars perfectly aligned with the client’s vision for his brand. Not only was this foundation was used to create the perfect logo, but it was also critical in developing the brand guidelines, it’s voice and tone, the color palette, photography, and all of the marketing material for the launch of the startup (including the website). The whole process was a collaborative and rewarding experience for both Freedom Green and Freshwater.

Let’s Get Started

Ready to make a splash with your brand? Start a project with us today and together we’ll chart your course to success.