About the project.
Westshore Mechanical, operating under Westshore Plumbing & Heating, provides top-notch HVAC and plumbing services—including installation, emergency repairs, and automation solutions—for homes and businesses across Northern Michigan.

Clear Service Architecture
Visitors can easily explore the company’s full range of residential and commercial HVAC and plumbing solutions
Trust-Building Details
Information regarding 24/7 service, licensed and insured operations, and free estimates fosters reliability and authority
Strong Calls-to-Action
The “Request Estimate” button is strategically integrated throughout the site to facilitate conversions and customer engagement
How it helped.
When launching their redesigned website, Westshore needed an online presence that matched their in-service excellence and modern capabilities. We built a user-friendly site with streamlined navigation, clear service breakdowns, and prominently placed “Request Estimate” functionality to drive action. The design highlights key offerings—residential and commercial installation, repairs, smart HVAC automation, emergency service—and provides peace of mind with messaging around responsiveness, free estimates, and trusted workmanship. Through visual consistency and strategic layout, the site reinforces Westshore’s commitment to expertise and customer care
Let’s Get Started
Ready to make a splash with your brand? Start a project with us today and together we’ll chart your course to success.
