Freshwater Blog

What Is a Favicon and How Does It Affect Your Website?

What Is a Favicon and How Does It Affect Your Website?

A favicon is an important brand element of your website. Using it, visitors can easily find the browser tabs in which they've opened your website. They won't have to click each tab in their browser. Rather, they can look for the tab containing your website's favicon....

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We’ve Moved!

We’ve Moved!

Exciting News to Share Our team at Freshwater Agency has relocated to a new space on Hammond Road. "I’m super excited about the move," Freshwater Agency's CEO and Founder, Bob Rose says. "Not only does our new location give our employees access to new amenities like a...

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VW’s Name Change Gets Social Media Buzzing

VW’s Name Change Gets Social Media Buzzing

The Buzz Car fanatics were eager to hear the German automotive company has officially changed its American name to "Voltswagen"… or at least that’s what many people thought when the company leaked a press release and posted a tweet claiming that it had changed its...

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What’s A Domain Name?

What’s A Domain Name?

What's in a (Domain) Name? How much impact does a domain name have on search engine optimization? The answer really depends on who you ask. For example, many webmasters note that after several Google search engine algorithm updates, a website's Uniform Resource...

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New Website: My Race Number

New Website: My Race Number

We recently completed a website for the awesome folks at My Race Number( MRN). My Race Number makes fully-customizable racing tents and jerseys for racers across Michigan. Jon, the owner, has been in the business for quite some time, and he's extremely passionate...

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Marketing Tips for Solopreneurs

Marketing Tips for Solopreneurs

Solopreneur Marketing Tips A solo entrepreneur, or solopreneur, must wear many hats. Running a business on your own means that you're responsible for delivering products and services, providing customer service, and promoting your business. Marketing is a particularly...

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