Freshwater Blog

5 Lead Generation Tips to Grow Your Business

5 Lead Generation Tips to Grow Your Business

If your goal is to attract more customers by generating quality leads, then you need to do everything you can to maximize the number of leads that you initially draw into your sales funnel. However, if you already know that, then your next question may be how exactly...

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Career Boosters: Reframing Negative Language

Career Boosters: Reframing Negative Language

"I can't do that right now." "You should have just come to me." You may not have realized it but these phrases are negative in nature. Many people assume that negative phrases make them look tough and no-nonsense, but they can actually be hurting your personal brand...

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5 Simple Landing Page Tips That Will Boost Your Conversions

5 Simple Landing Page Tips That Will Boost Your Conversions

In today's highly competitive online landscape, your website likely will only get one chance to make a good first impression, and how you handle that initial encounter can mean all of the difference between success and failure. This is where landing pages come into...

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5 Low-Effort Ways to Promote Your Business

5 Low-Effort Ways to Promote Your Business

There are millions of small businesses in the United States. Unfortunately, many new businesses fail within the first few years because of the stiff competition and learning curve that comes with being a new business owner. If you recently opened a business or are...

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Content Marketing: Everything You Need To Know

Content Marketing: Everything You Need To Know

Content Marketing is a form of marketing that relies on creating and distributing content to attract, acquire, and engage customers. It's the act of producing text, images, audio, video, graphics, or other forms of multimedia content to help connect your brand with...

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5 Tips for Impressing Your Customers

5 Tips for Impressing Your Customers

Impressing your customers is one of the most important things that you can do as a business. As a business owner, you probably understand that each happy customer you create can become a cheerleader for your business. This creates word-of-mouth advertising, and it's...

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Marketing Tips for Solopreneurs

Marketing Tips for Solopreneurs

Solopreneur Marketing Tips A solo entrepreneur, or solopreneur, must wear many hats. Running a business on your own means that you're responsible for delivering products and services, providing customer service, and promoting your business. Marketing is a particularly...

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